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Bringing hidden gems of Indian D2C brands to the spotlight.
We explore, test, and review new and lesser-known brands across jewelry, beauty, footwear, accessories, and apparel — so you don’t have to take a gamble while shopping.
We do not judge. Choice is objective.
We only gather and present information that can help you take decisions and prevent you from getting phished/scammed.
Blogs
Check back soon
Once posts are published, you’ll see them here.
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